The Purpose of a Website

The Purpose of a Website.

The following reasons would describe why a company or person should have a website

• To establish an internet presence
• It is an extension of your current advertising
• To enhance your professional image/corporate identity
• To offer company information and give the public a favourable impression
• To educate customers and potential customers on products and services offered by you
• To provide better customer service by providing information and feedback mechanisms
• To increase public awareness of the your company’s name, brand or identity
• To strengthen your position in the marketplace.
• Create an internet  footprint for you
• To strengthen brand identification
• To develop a list of qualified prospects and leads 
• It can sell products directly over the Internet taking credit cards and checks (e-commerce)
• To make product or service information available to current customers
• To make product or service information available to distributors
• To bring in new clients or customers to our location via contact and map information
• To compete in the global marketplace
• To offer links to other relevant sites
• To offer a virtual community, a place where users can interact with each other
• To form a basis or platform for social media sharing
• Keep clients and distributors informed on success stories/testimonials and industry related news